Inciting local businesses to change: Carrot Mob at Shakespeare’s

In a boycott, everyone loses. In a Carrot Mob, everyone WINS! That’s the basic premise of today’s Carrot Mob at Shakespeare’s, part of Sustain Mizzou’s Sustainability Week.

Sustain Mizzou is challenging YOU to join the Carrot Mob campaign TODAY.

Print this flier, take it to Shake's, and 15% of their sales will go back into energy efficiency updates. Since commercial buildings use a significant amount of total U.S. energy, this is a small step toward a HUGE collective impact.

It’s a party, not a protest! On April 26th join us at the yummiest event of MU’s Sustainability Week to chow down and save the planet, all in one bite (or gulp). Here’s the deal: you buy pizza or beer, then Shakespeare’s will take 15% of the money from your purchase and re-invest it in an energy audit and energy efficiency retrofits at the store. Here’s the catch: for your money to count you’ll need a super-secret code from Sustain Mizzou. You’ll be able to find us at Earth Day, on Lowry Mall during Sustainability Week (April 23-27), on Facebook, and prancing around Columbia in carrot costumes.

Traditionally mobs have formed to protest businesses with bad practices, but this Carrotmob campaign will be the opposite of a boycott: we’ll party at Shake’s to bring more customers to a local company with good practices!

So grab some friends, track us down, and join the Carrotmob! You’ll have never felt so good about stuffing your face.

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